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Concrete Collar is a gorgeous blog by two architecture graduates Becky Wallace and Ciana March. They started the blog in October 2012 to showcase and draw lines between independent fashion design and Irish architecture. They have since expanded their repertoire to include art direction, styling and photography.
While the concept seems fresh and new, fashion designers often reference architecture as inspiration, while architects like Zaha Hadid, Frank Gehry and Rem Koolhaas have delved into the fashion world, collaborating with brands on limited edition lines.
The blog is a success because they, “simply began creating original content. We loved the process of dreaming up, planning and then realising photo-shoots ourselves. It’s a highly rewarding hobby and we became hooked. It developed quite organically in that the more blogging we did the more we would be approached by designers and creative professionals for collaborations.”
Concrete Collar collaborated with IAF for Open House Dublin 2014. They shot nine looks using Irish fashion design and Irish architecture. For the collaboration they photographed a lone model in three locations – the Dublin Port Centre, The Lake House and the Merrion Cricket Pavilion. See the results HERE.
Becky and Ciana will speak at Pecha Kucha Dublin on 22 April. Other speakers include abgc architects, Anne Bedos (Rothar), Alex Milton (Director of Irish Design 2015), Mathew Jebb (Botanic Gardens), Broden Giambrone (Trans Equality Network Ireland), Rosie O’Reily (Re-Dress), Anne Bedos (Rothar), Michael Hayes (2ha), Naoise Nunn (Cat Laughs Comedy Festival), Studio Red architects, Concrete Collar fashion blog and Colm O’Gorman (Amnesty International). MCing on the night is the ever reliable Ciaran O Gaora.
Wednesday 22 April, 7pm, The Grand Social. Tickets are available on the door for just €5.
Image: shot at The Lake House by Aughey O’Flaherty Architects (2014) by Concrete Collar